After I started making my first changes to the Wordpress theme files by using the post options I felt more confident to look for other ways to change the permalinks. I knew that post permalinks show by default in the browser title bar starting with the name of the blog. So every post on your blog will start with the same phrase. It is much better to start with the titles of the individual post: after all that is what your visitor is looking for. Here is the code that I placed on the header file:

<title><?php wp_title(”); ?><?php if(wp_title(’ ‘, false)) { echo ‘ – ‘; } ?>

<?php bloginfo(’name’); ?></title>

<meta name=”description” content=”">

<meta name=”keywords” content=”">

This will ensure that each of your blog posts has a unique title that you have allocated to it. If you do not make this change, your posts will all start with your blog title and the search engines will see these as duplicate pages.

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